????:1????????:??????

2???????

3??????

4????????

5??????

??????????????1.22?????????,?????????????????????????????10.5%

???“????????”??“??”

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2024??????????????,????,???,????,?,???????????

????,2024????,????????????????????1.22??????,??????????????10.5%;????4.4?????2018?1.06??????????????????,????????????2023???????2.38?????,?????????,???????????1.2????

????,?????

???????????????“???”

?????????,??,????????70???????????????,???“????”,?????????????????“???”??,??????40?????

????????????????????????,????????,????????????“???”,???????????????

????,??1??????????????????,????????????????????????????????????,???????,?????????70???

2023????????????9???????,??????“?????????????????????”??,???????????????????????,?????????????“??”?????????????,?????80%?????????“????”????????100???“PARIS 2024”????????????????????????

?????“??”APP??????????????????????,????????????????????,???????????,???????”??“,??1000?????????“????????????,??????,?????3000?????????,??50.2???????,???42.3%?”

?

8???????16????????????18?????????????,2024??(?????)??????,?????????????????40??20??1000????????????????????????????????????,???

“????????????,2024?????”Shopee?????????,?????,????????????????,????????????,??????????

???????????,???????90???????????????????00????????????,?????,“???????????,????????”??“??????????”??????

??“????”“??????????”???,??????????????????2.1??????,?????????,?4715???,??????????????81%?

?????????????«???????»??,?????????????????????????,???,???????,???????

?????????????,“????,??????????????????,?????”????,??????????????,???????????????????????????,??????????????

????????,??????,?????????,????????????,??“???”????????????????????????

?,?????????

????SHEIN??,???“?????????????”,???????????????????SHEIN?????????????,2015????????,SHEIN???????,??????8?????SHEIN?????,????????????:??????????????????????????????????????????????????????????

???????????,?,???????,????????????????????????????????“?????????????????????”???,??????????????,?????????????????,???

“???????”????,???,?????????,???????????,??????????????????????????????,???????,“?????????????????,?????”

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??,?????????????????“?”,“??????????????,?????????????????????????”

??,??????,???????,????????????????????,???????“????????”???????????????????????????,??

2024??,????????,???????????????????,????????,???????????,?????????????,?????(?????) ?????:??