??????????????????2???5?????????? ???????????2???????????4???,???105???????????
????????????????????«???????»?????????5????,?,??????
??1920?????????????,????????????,?????,?,????1946?,?????????,????????????3?????????????
????“???”????????????,?????,??????“?????????????????”,?????????
?5????????????????,?,?????????????????,?????,?,????
??5??????????,???????????????,1993???4???1998?10???????,???????????????????????,????????????????,??????????
??,????6?????????1?????????12?????????????????4?,??????????10??4??????????,????,???????????(???????????) ?????????:??????????
?????????????????????
??CEO????13???????????
??????????1???
????????22??????:?????????
???????????“??”??????
?????????????????????????
????:?????????????????
?????????????????:????
????????Swatch??ThinkDiff…
??!????????“????”BBC????
«????»16?????S:?????????
«????»????????????
?????????????????????
??????????????????
????:????????????????
??8????????????????
????23?????????????
???????3??????????????
????????????“????”???
????????«????»?S?F4????
????????????????????
???100???7????5???????
????????????????????
????:?????????????????
??????:????????????