AI?????????????????????

AI????????????????????????????

???(????)

????????,?,?????,????????????????2022???????16?????????????,2024??????????????11??,?????????«??»«??????????????????»«??»???10??????,??????????????????AIGC?,???????,???????????????

??????,?????????

??????,??????????,??????????????«2024????????»??????,2023?????????????43.5????????????????,??????????????69.58?????????????????,???????10????,???????????????????????????,???????,??“???”????????,???????

?Sensor Tower???????????????????,?????????,??????????2024????????????4??9?,?????GoodNovel????????????????,??????????;?????,??????164?????????????????,???????????????????,GoodNovel???????????????????????BueNovela,?????????????????????????????????Dreame????,???????WebNovel????3???,?????????????????????????????????????????????,?????????????Lera??fizzo??,???????????????

AI??????????????????????,??

??????????????(AIGC)?????,??????AI??????,??????????????

?????????,??????????????????????AIGC?????????????????,“AI+???????????”??????????????2024?????????????????,?????????70%????AI????,??AI??????????,???,????????????,??????,????????????AI????30%,??,AI???????????????,?????????????????

?2024??????????11??,WebNovel??????????6000????????????,????????????AI????????????2000??????,?????????????2000%;??????100??????????????,AI?????42%??????????????????????????????????????????????????????????,????????????

??,AIGC??????????????????????????????????,????????,????IP?????????,????????????AI??????«???»,???????IP?????????????????:??,????????AI?????????,?????????????????,??????????????????????,????????????????????????IP?????

IP????????????,???????

2024????????,?IP??????,??????????????;??????????????,??????,?????,???IP??????????????????????«????»«??????????????????2»«????»?,??,????????????????YouTube?Viki??,???;???????????????,?YouTube??10??????????????????,?6.6???????????????,«????????????????»???,«????:????»??????????????????50???,IP????????????????

????????????,??????????,?????????IP???????????????????????????????????????????????????,?,IP?,????????????????????

??????????,??????????????????????????????????????,??,???????????,??????????????????????????????????,??????

???Sensor Tower?????,??2024???2???,??????????40??,???????????5500??;????Crazy Maple Studio????????????Reelshort??????Goodshort?????ShortTV??????????????????????????,Reelshort???????,?????????????;?2024???????9???,Reelshort??????????1.42???,????2023????4.92???????ShortTV??,???6???????????????,????

???????,??????????????????????????????????,????,???????,??????????????????“????”??

????????????????????,?????????????

???????“?????”???,???“????”???????,????????????????,WebNovel??????,00???45%;??????(WSA)???,00????????????;??????????????????????????1834??????????“Z??????????????”?????????????????????????????,???????????,??

???,??,??,?,??????????????????????????????????????,???????????????????????,?????????????,?????????????

??,?,??????????????????????????,26??????????????????,???,????????????;?«??»??????2025??????????“??”,??,????IP??,?????????????????;???????????????????????????«??»?????????????,?????????IP????,???????????????????????

??AI???????????IP???????????????????????????,?,?????,??????????????IP????????????????????????????????????????????“??????????????+AI+IP”??,???,??

(????????)

???? ???

«??????????»(2025??02??????????????19????? ???????????????????????? 07 ????) ???:??????