????:1????????:????

2???????????????

3??????????

4??????????

5??????

????????????????????“?”?(????)

????????????,30???????APP,????????????,?“??????????”?

????????????,“??????????”??????????????????,????????????????????“?????????????????”???,??,???????,????????????????????

???

????????????“??”???????,???,?????

2024???6??????????,????????????????«??»????meWATCH,?16????,????????;????,???«???????????????»?StarHubTV+????????????????????Astrogo???????AstroQJ?????????????????,??????

????TikTok??????????????(YouTube)???????,????????????????????????,???????,?????60????90??????????,??????50??????????????90??????????????????????????????????????????……???????????????,????????????????????

???,???“?????”????,??????????????????,????????,????????????????????????????????,???????????????????????“????”???????,??????????????????«????»??,?????,?????????????

“???????”?????«????????????»???????,????,????????,????????????????2024???????????????5500???????????????,????????1.7???????????????????APP???

????????????????,??????????????“?????????????????????”????,??????????

“??‘?????????????????’,??‘??’?”????????????????????,???????????????????????????,“???????????”???????????,??????

“???,????,????‘??’?????????????????????”???????????,“??‘?????’?????,?????‘??’??????”

“???”????“????”

??????“??”??,??????“?????????????????”????????????????,?????????

????????,??????????????????????“??????”?«???»«?????»????????????????????????,??????????????????????????,????,???????????????

“?????????????????,???????????,?????,???,???????????????????,???????????????,???????????????????????,??,??????”???????????????????

???,????????????????“????????????”???,??,???????“????????????????????????????”???????????????????,?????????????????????????????????????????????????????????????,????????????IP????????????????,??

?????“????????IP???????????????????????????????????,????????????????,2024????,?????????35%,????????????????????????504.4???????????????,?????????????????????,????????????”?????

??????????«????»????,???????710????????,???????????????3050???,???“????”??????????,?????????,?????

“??????????????????????????????,????”????????????????

??????????“????”

“??????????,?????????????”«?????»???????????2027??????????140?????“??????????”?????,????????????????????,???2024?,???????????????AI??????,??????????AI,????????????????????????AI???

“????????????????AI???,???????AI??????,??????‘???????’????”??????????ABC??????????

????,???????????????????????????????????“????????????????????”?,???????????,???????????“????????????????”,????????,??

“???,??????,?????”«???????????????????????»???

?????????????,???????????,??????,?????????“?????????????????”????????,????????,???????????????“?”,????????“?????”,??????

“???????,?????????????????:ReelShort?ShortMax?Dramabox???????????,???????????????????????????????TV?????????,???IP??????????????‘??’,???”??????????(???? ?????????? ??????????????) ??:???????????????